Building a G.R.E.A.T. Company | What is T?

Components of a G.R.E.A.T. Company V T: Teamwork and Transformation. Great companies are not groups of individual agents with everyone doing their own thing. Instead, they are focused places where collaboration and involvement are the currency. Employees know that...

Building a G.R.E.A.T. Company | What is E?

Components of a G.R.E.A.T. Company III E: Entrepreneurial Great companies engage in proactive and creative actions and activities. They focus on cutting costs and thinking about ways to improve efficiency. They create a culture where employees proactively make things...

Building a G.R.E.A.T. Company | What is A?

Components of a G.R.E.A.T. Company IV A: Attitude. While “entrepreneurial” and “generous” speak to this type of attitude, great companies also exhibit plenty of spunk, vim and vigor. They have attitude with a capital A. This may mean going the extra mile for the...

Building a G.R.E.A.T. Company | What is R?

Components of Great Companies II R: Revenue and Reflection Revenues are central to any business. The reason great companies stand out is they generate a lot more revenue than their competition. Revenue can also mean (although not necessarily) that they generate...